AR ACTIVATION ON THE WEB

Role: Creative Technologist AR, 3D Artist, Lead 3D Designer

Employer: QReal, Kabaq

Features: Web Integration, Social Media Posts, 3D Models

Medium: 3ds Max, iOS / Android, USDZ / GLB, Google Wrapper

Date: 2018 - 2019, NYC

Subway and Timberland differentiate themselves from their competitors by showcasing their products in Web-AR. Users can display 3D products or spread to their environment directly through the website. This allows the users to go from a two-dimensional image on a menu-item page to a full AR experience of the dish with a single touch.

We’ve implemented Google’s model-viewer web component as soon as they announced support for 3D Models and AR experiences on Search this Google I/O 2019. This enables immersive and intuitive 3D based experiences directly on Search for users. With this capability, 3D content owners will now be able to showcase their amazing content to billions of users around the world.

AR Activation on the Web

Timberland

Timberland

Subway

Subway